Buy To Run Facebook Ads 2.0

WHAT YOU GET

Module 1: Mastering The Facebook Ad Foundations

In this module, you’ll find out they have-to-recognise Facebook advert foundations. If you’ve in no way run ads earlier than and questioned “In which do I start”, that is it. You’ll research everything you need to do to offer your advertisements absolutely the satisfactory risk of winning from day one.

• Lesson 1: Welcome To “How To Run Facebook Ads 2.0”
• Lesson 2: The 15 BS Facebook Myths That Are Costing You Money
• Lesson 3: The 25 Essential Key Terms You Need to Know
• Lesson Four: Setting Your Margin To Get Started
• Lesson five: How To Set & Hit Targets (ROAS)
• Lesson 6: Facebook Ads 2.0 Account Set-up Part 1
• Lesson 7: Facebook Ads 2.Zero Account Set-up Part 2
• Lesson 8: Creating An Easy-To-Use Dashboard
• Lesson nine: Breaking down The Facebook Funnel

Module 2: Top Of Funnel Prospecting – Finding Your Target Market Every Time

Module 2 will take you on a deep dive into the art of locating your target marketplace even though they’re difficult to discover or “not on Facebook”. Since 60% of your advert budget is commonly spent right here on the top of the funnel, you’ll grasp now not the handiest riding traffic but the right sort of visitors.

• Lesson 1: Prospecting Overview
• Lesson 2: How To Easily Plan Your Media (Template Included)
• Lesson three: Naming Conventions & Navigating Your Dashboard
• Lesson four: Campaign Structures (Prospecting)
• Lesson five: Audiences (Prospecting)
• Lesson 6: Proven Tests You Can Run (Prospecting)
• Lesson 7: Creative Examples (Prospecting)
• Lesson 8: Demo: Prospecting, Campaign Setup, & Launch

Module 3: Middle Of Funnel – Re-Engagement To Drive Massive Traffic

After you’ve diagnosed your target market, you’ll learn how to re-interact prospective customers from your top-of-funnel efforts. Middle-of-funnel commercials can be one of the biggest generators of sales for your funnel, so you’ll study what web page to power them to, what reproduction to use, and the whole lot in among.

• Lesson 1: Re-Engagement Overview
• Lesson 2: Campaign Structures (Re-Engagement)
• Lesson 3: Audiences (Re-Engagement)
• Lesson 4: Pages To Drive Traffic To (Re-Engagement)
• Lesson five: Copy Differences at Re-Engagement
• Lesson 6: Creative Examples (Re-Engagement)
• Lesson 7: Tying It All Together (Re-Engagement

Module 4: Bottom Of Funnel – Remarketing For Scaling & Sales

This module exhibits how to remarket to prospects once they’ve taken a motion that’s off the Facebook platform. Maybe they visited your internet site or some different page, but now you’ll discover ways to “follow them” with engaging commercials that pressure conversions and produce sales.

• Lesson 1: Remarketing Overview
• Lesson 2: Campaign Structures (Remarketing)
• Lesson 3: Remarketing Audiences & Adsets – Explanation
• Lesson four: Remarketing Audiences & Adsets – Execution
• Lesson 5: Pages To Drive Traffic To (Remarketing)
• Lesson 6: Creative & Copy Examples (Remarketing)
• Lesson 7: Tying It All Together (Remarketing)

Module Five: Ad Creative That Consistently Converts

Module five will stroll you through the verified “Ad Creative Framework” Nick and his crew use for every single patron. You’ll research which reproduction to use, the proper way to apply photos and videos, and precisely the way to make a continuing consumer enjoy the complete process.

• Lesson 1: How To Structure High-Converting Ad Creative
• Lesson 2: The Most Effective Ad Copy Formulas
• Lesson 3: Breaking Down Ad Creative (Image Or Video)
• Lesson 4: Message Match – Between Ad & Landing Page
• Lesson five: Branding Ads vs Direct Response Ads
• Lesson 6: “The Agency Replacer Toolkit”

Module 6: Troubleshooting Common Problems & Avoiding Costly Mistakes

By giving up this module, you’ll have the self-belief and troubleshooting framework to dive in and solve any hassle that arises. You’ll be prepared with a demonstrated framework on the way to technique any advert problems or troubles that could pop up in your adventure.

• Lesson 1: How to Troubleshoot Properly
• Lesson 2: The 6 Most Common Roadblocks & How To Fix Them
• Lesson 3: Different Dashboards to Look At When Troubleshooting
• Lesson 4: Using The “Make Good Decisions Formula”
• Lesson five: The 7 Deadly Sins of Disapproved Ads
• Lesson 6: What If It’s Not The Ad’s Fault?
• Lesson 7: How To Run Ads Towards Major Events
• Lesson 8: The Roadmap: Who To Listen To?
• Lesson 9: Bringing It All Together

Module 7: How to Thrive inside the New Facebook

• Lesson 1: Introduction to Facebook Ads 2.0
• Lesson 2: Introducing Phoenix Ha
• Lesson three: What Changed with Facebook Ads?
• Lesson 4: Reclaim the Power of 1st-Party Data
• Lesson 5: Introduction to the Nine Facebook Advertising Strategies
• Lesson 6: Strategy Pillar #1: Drive Traffic
• Lesson 7: Strategy Pillar #2: Increase Conversion
• Lesson 8: Strategy Pillar #three: Maximize Lifetime Value

Module 8: Creative and Tactics

• Lesson 1: Nick Shack’s Whitelist Influencers Strategy Part 1
• Lesson 2: Nick Shack’s Whitelist Influencers Strategy Part 2
• Lesson 3: Introducing Jordan Menard
• Lesson four: Creative Overview
• Lesson five: Static Ads
• Lesson 6: Narrative Ads
• Lesson 7: Creative Testing
• Lesson 8: Pitchfork
• Lesson 9: Manual Bidding
• Lesson 10: Advantage Shopping+

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